SEASONAL SALES & FLASH SALES
Shopping holidays like Black Friday & Cyber Monday are the backbone of online retail, driving big sales and even bigger online traffic. Avoid ecommerce website crashes & block bots on your biggest days with a controlled, fair & seamless sales experience.
![holiday gift](/media/m1yfr4iv/product-drop-blob.jpg)
91%
of enterprises report downtime costs exceeding $300,000 per hour
92%
of customers will abandon a brand they love after just two to three negative experiences
46%
of shoppers will stop shopping with a retailer after a Black Friday website crash
![trophy on top of green blocks](/media/kcyngugf/analytics-money-blob.jpg)
- In peak situations customers will be sent to your branded waiting room with an HTTP 302 redirect
- While in the waiting room visitors are on Queue-it's infrastructure & see clear wait information
- Once it's their turn they're flowed back to your site with another HTTP 302 redirect & have a secure token confirming they've been through the queue
![Diagram of how Queue-it works](/media/kg0hrn2c/how-queue-it-works.jpg)
- Run truly exclusive sales that grant access only to identified & verified visitors
- Keep bad bots & resellers out simply by not giving them an invite
- Incentivize loyalty program sign-ups with early or exclusive access
![invite-only waiting room](/media/4ykn0jpn/invite-only-red-carpet-blob.jpg)
- Prevent Black Friday website crashes from bot-driven spikes & give other bot tools more time to identify malicious behavior
- Add a security checkpoint to your flow so you can slow down bots & run security checks like Proof-of-Work challenges or data center hard blocking
- Get automatic threat detection & real-time alerts on unusual traffic behavior
![block bad bots](/media/a3gkafhq/block-bots-blob.jpg)
![Diagram of how Queue-it works](/media/kg0hrn2c/how-queue-it-works.jpg)
![invite only waiting room](/media/4ykn0jpn/invite-only-red-carpet-blob.jpg)
![block bad bots](/media/a3gkafhq/block-bots-blob.jpg)
85%
of customers sell through product more efficiently with Queue-it
84%
say their customers' online experience has improved after using Queue-it
33%
is the average database scaling savings with Queue-it in place
* Based on 214 survey responses from Queue-it customers (2023 & 2024). See the results.
- Black Friday
- Cyber Monday
- Singles' Day
- Click Frenzy
- Summer sales
- Flash sales
![Black Friday guide](/media/oz5cglih/up-the-ladder.jpg)
Resource
Black Friday guide: Hidden risks of web traffic overload
Read more