Online sales drive levels of web traffic that can quickly overwhelm payment and inventory systems. Ecommerce collection releases generate hype that brings down a site before the sale even starts. And some online traffic peaks are unpredictable, the result of press coverage, viral SoMe posts, or overly successful marketing campaigns. Downtime harms brand reputation and is disastrous for the bottom line.
Once your site fails, fixing it requires costly time and resources. A virtual waiting room acts as a safety net for your website, constantly monitoring and only queuing excess visitors. The pre-queue feature prevents overload before collection releases. And flexibility between page or site-level setup lets you precisely protect your bottlenecks. Provide your shoppers with a smooth, informed wait while preventing sales losses.
Your business will benefit from a virtual waiting room during:
- Engage your customers with branded marketing content on your customizable queue page
- Update & inform your customers on their wait progress with real-time communication
- Track & measure the success of your campaigns through queue traffic analytics
- Keep your website & app ready for unpredictable traffic spikes with 24/7 site coverage
