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Retailers Need To Ensure Fool-Proof Websites Before Black Friday Sales

Updated: 26 Jul 2023
Queue-it News

The business cost of downtime on a website during campaigns, specifically Black Friday, is massive, with end-user overload potentially causing website failures during high traffic peak events.

As the volume of e-commerce expands, retailers need to boost their technology to ensure that the increase does not cause costly downtime or website failures during these high traffic peak events. To that end, a study from Queue-it has found that retail consumers are willing to wait online to access an e-commerce website, and these virtual waiting rooms can help to win important sales.

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